Some thoughts here and there.

Okay, real talk, blogging often is hard shit. We care so much about you and your time. We don’t write posts for the sake of writing posts. If we have a passionate topic, you’ll see it here. Otherwise trust we are probably just busy making something great for the citizens of the interwebs.

 

The importance of mobile friendy websites

The internet use on a smart phone may be one of the fastet growing modes of communication and consumption we have ever experienced. The overall adoption rate is growing faster than radio, tv, and the internet experienced. In some countries the internet is really only available on mobile phones, like in sub sahara Africa for…

By Matt Adams
December 16, 2011

Keeping things simple

Funny thing in life, Simple almost always wins. Myspace was complicated and too many things. Facebook is simple (kind of). Blackberry UI is complicated. iPhone is clear. Constant contact is deep in menus and pages. Campaign monitor is the good kind of shallow. The more I use technology, the more I appreciate simple. I have…

By Matt Adams
November 29, 2011

Creating a Google Plus page for your business

Time to celebrate! the much anticipated Google+ for your business, place, organization or brand. Signing up is probably 10x easier than facebook ever was. First off, you need to be a google+ user personally. (head here: plus.google.com) Once signed up, you may want to find some friends to add to your network, but thats not a…

By Matt Adams
November 8, 2011

Avoiding app attack

I know this has happened to you, as it has happened to me. You see a tweet, email, or some article highlights a great new tool, service or app for your business. It could be something new for marketing, productivity, accounting, or social media. A pretty logo, a nice splash page, and a killer video.…

By Matt Adams
November 2, 2011

When should you post to facebook & twitter?

Great Infographic on posting statistics for the best consumer reach.

By Matt Adams
October 31, 2011

Make it fun

People love fun. How can you take your product or service and have a little fun with it? You dont need to down play the power, seriousness, or delivery of the product itself, but the marketing and messaging can really make it that much easier for people to see you stand out out from the competition.…

By Matt Adams
October 28, 2011

Your business does not need a phone app

You heard me. Your business does not need a phone app in the apple or android app stores. More than likely. Last week, a client of ours was super excited to tell me all about this new web app they are “creating”. By creating I mean they paid some phone app company a set up…

By Matt Adams
October 21, 2011

Netflix: A nimble cruise ship

It’s often said that the bigger the company is, the less nimble they become. Like a cruise ship compared to a small speed boat. The smaller boat can make quick refinements to its route, but a cruise ship makes big, slow turns. Stoping and starting can take too long sometimes. Today Netflix killed off Qwikster…

By Matt Adams
October 10, 2011

What the small business can learn from the iPhone 4s

Like many of you, I followed the rumor mill around the iPhone 5 for months. Oh the high hopes, wishes and dreams. So many crazy ideas and cool concepts. When the iPhone 4s was announced some of us may have been let down. But I think there is a lot to be learned and a…

By Matt Adams
October 8, 2011

email newsletters, must be new

So over the last 7 years we have had many email newsletter campaign come and go. Sometimes they seem to be more go than come. While we design, promote, deliver and manage weekly newsletters for many of our own clients, factor1 some how sends like 1 newsletter a year. This is all about to change!…

By Matt Adams
August 5, 2011