Okay, real talk, blogging often is hard shit. We care so much about you and your time. We don’t write posts for the sake of writing posts. If we have a passionate topic, you’ll see it here. Otherwise trust we are probably just busy making something great for the citizens of the interwebs.
In almost every industry you will find a premium product, and several tiers of brands or services falling in rank there after. Their order doesn’t matter. What matters is the premium, and the non premium. Here is what I like. Premium sets the bar, the gold standard, and the price. The market and industry of…
Read moreMost artists make their money on concert sales and add ons. T-shirts, stickers, collectibles, etc. Not CD sales. But is this the future of music in a world of digital delivery? http://modlife.com/angelsandairwaves/love A free CD, with the request of ANY payment? Nine Inch Nails and Radiohead have also tried their hand at the same thing.…
Read moreA great article from Small biz trends on the 5 fatal mistakes that will hold back your business from its true potential. Have a great idea, product, or service? This article is for you. 5 Fatal Mistakes That Hold Back Start-up Business Owners The 5 key things: Not Appreciating Social Intelligence Have a Professional Business…
Read moreWe have been working with Jim on a few various projects of his, and his clients. Here is what he thinks about factor1. Matt Adams and Factor 1 Studios has been our “go to” partner from the beginning of our firm and has significantly made the difference in our impact and growth. Matt has the…
Read moreThis is a simple concept, yet I see so many companies fail at this. Make it easy for customers to move around in your company. What do I mean by that? When navigating from one part of your site to another, don’t make them log back in. If you ask callers to enter their phone…
Read moreDont get me wrong, I’ll be the first to look at a new idea and ask if we can make money from it. Where are the expenses, and where is the profit. But I need to remind myself and others often, to have value first. Try not to become a person of success but a…
Read moreThis was a really exciting project to work on here at factor1. Ace Hardware Phoenix is a regional site to represent the collective marketing efforts of all Phoenix metro valley stores. A total of just over 50 stores. The new website features a Do-it-yourself video archive, news, sales & promotions, seasonal tips, and a Google…
Read moreThere—I said it. Your product or service is boring. Most are. You are a business coach, home inspector, retailer, printer; the list goes on. Very few people in any industry make it out of the boring box, and into the fun, exciting, interesting box. I’m not talking just in marketing, although that’s an easy place…
Read moreyes, today is Shannon Noack’s birthday. If you have worked with Shannon on any of your projects, you need to wish her a happy birthday! or I think she said she wants this classic shirt from veer. I draw pictures all day Also noteworthy today, Shannon has been on staff with Factor1 for 2 years…
Read moreOpportunity is missed by most people because it is dressed in overalls and looks like work. — Thomas Edison Not everyone can come up with killer ideas, and execute. We are all different. Some people love the ideas, but fail to follow through. Others stink at being creative, but are great at getting it done.…
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