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Our thoughts

Okay, real talk, blogging often is hard shit. We care so much about you and your time. We don’t write posts for the sake of writing posts. If we have a passionate topic, you’ll see it here. Otherwise trust we are probably just busy making something great for the citizens of the interwebs.

Zune marketing the car lease model

What do you think of the new Microsoft Zune ad? They say it costs $30,000 to fill an ipod. Check it out. Do you believe this doom and gloom story? Are you now thinking that an ipod is a bad idea and you should “rent” your music for $15 a month? Here is my issue.…

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Design matters. Your visitors say so

Would you let your customers see a showroom / lobby / office in a complete mess? Piles of paper on the floor and desk? Broken lights, missing ceiling tiles, stained floors? No! You dress your best, your employees dress their best, and you keep your showroom / lobby / office in tip top shape. Or…

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Paying customers to take a product?

Yep. Hyundai is paying people to drive their cars Now I am not really a big fan of these cars. I usually hear about the loans outlasting the car. It can’t feel good to be paying $250 – $350 a month on a car that is falling apart. But is this the new way to…

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Twitter as an Organization – tip #4

In Continuing our series on twitter tips, I present tip #4 So you want to use twitter as a company / organization. In following our other tips, i’ll keep this short.  create a company account (nothing special, just an account reserved for professional stuff) only tweet the big things keep @replies to a minimum avoid linking…

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twitter tip #3

In Continuing our series on twitter tips, I present tip #3 Avoid twittering just for the sake of twittering.  Nothing to say today? this week? Thats okay.

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twitter tip #2

In Continuing our series on twitter tips, I present tip #2 Would you call a customer to tell them this tweet? even email it to them? If not, dont tweet it.  Posting relevant, important, news is good. Silly is okay some times if it fits your company culture. Just dont tweet when you used the…

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Twitter tips

In a new series, I’d like to share tips on using twitter effectively as an organization. Small, short and easy to swallow tips on twitter.  the first tips to kick off the series: DO NOT feed your twitter posts into your blog. People reading your blog dont care to see your @replies.  DO feed your…

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How would you fix it: Sprint/nextel

So a few weeks ago i posted some questions regarding the newspaper industry, and how to fix it. I think I have some solid ideas, that I will post later. But that post got me thinking. A new series of blog posts, on what would you do to fix a company or industry. Could be…

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Do you tweet responsibly?

So we have been really exploring the use of twitter as a tool around her for Factor1 (follow us here factor1). The jury is still out on it being useful for us. In my 2 week exploration, i find some people are litteraly just brodcasting white noise. Twittering to twitter, even if they have nothing…

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Monitor your buzz online

Ever feel like you are the last to hear about something? Maybe somone is talking about you or your organization online and you dont know about it.  Here are some great tools to keep an eye on things.  Google Alerts  Have Google email you anytime a specific term, or link pops up.  Twitter Search feed…

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