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Twitter as an Organization – tip #4

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In Continuing our series on twitter tips, I present tip #4
So you want to use twitter as a company / organization. In following our other tips, i’ll keep this short. 

  • create a company account (nothing special, just an account reserved for professional stuff)
  • only tweet the big things
  • keep @replies to a minimum
  • avoid linking to things out of your control (but DO link to your own stuff as often as needed)
  • Follow your new company account from your personal, and vice versa. 
  • follow other businesses, employees, organizations you belong to, and industry leaders.