Archive for the ‘factor1’ Category

merry christmas from factor 1

By Matt Adams on December 23rd, 2008

Friends dont let friends play with snow man poo

New factor 1 site

By Matt Adams on December 16th, 2008

We are super excited to announce our new site is finally done. 

Shannon, Ryan and I have been working on it a lot. It has been a great process, to re-think the typical design firm site. We found a lot of our clients didnt like sites that were all about the company, and less about the clients or products. 

So in an effort to better reach the people we deeply care about, we had to start over. 

Go check it out. We think it’s pretty special. Feel free to let us know any comments or questions you have. I am more than open to hearing them. 

And now my wife can stop harrasing me about the coming soon banner I put up too long ago. (backstory, I normally make fun of companies who put coming soon banners up, then take two years. So I placed the coming soon banner up as a reminder to myself that if the site didn’t go live quick, I would be a hypocrite. I guess 5 months = hypocrite)

A little bit about Shannon

By Matt Adams on November 24th, 2008

Hello! I’m Shannon, a web designer with Factor 1. I started here in March of this year and I can’t believe it’s already been 8, going on 9 months! Some of you may already know me from creative calls, emails and a few mentions here on the blog. I do a lot of the creative stuff, brainstorming for new projects, designing websites, coding websites, creating logos etc. Here’s a list of some random facts about me: 

• I’m 24 and will be 25 in a few months.

• I was raised in North Phoenix and although the winters here are pretty nice (no getting snowed in here!) I could definitely do without our 110 degree days in the summer.

• I’m engaged and am getting married to a wonderful guy named Spencer in April!

• I graduated from Northern Arizona University in Flagstaff in 2006 with a BS in Visual Communication.

• I love to cook (and eat!) and am constantly finding new recipes to try.

• I have a 10 month old monster puppy named Mika, a red heeler that has fully discovered the “chewing phase” we only hope it passes soon..

• I enjoy most anything outdoors, camping, hiking, rock climbing, biking.

• I spent a few summers in college teaching kids how to rock climb at an affluent summer camp in upstate New York. 

• I love to travel and spent 3 months studying abroad in Italy during college.

That’s it for now, look for more creative and design-related posts soon!

nominate factor 1 as the business of the year

By Matt Adams on September 12th, 2008

We work very hard in our local community with both non profits, for profits, and even a lot of work for our chamber. The Chamber of Commerce is holding the annual awards banquet, and we think we deserve to be on the ballot.

If you honestly think we meet the criteria, will you nominate us? Anyone can nominate a local business, but only local business can vote. So even if you are not local to maricopa, you could help us get on the ballot. If not, thats cool too. We are pretty content with being the “behind the scenes rock stars” that we are around here.

Nominees should meet the following criteria:
• Excellent business reputation (internally & externally) and a leader in their field of business
• Demonstrates sound business practices & excellence in the area of customer service
• Involvement in community programs, activities or services

chamber award nomination/

viral marketing in politics – what are you doing?

By Matt Adams on August 27th, 2008

The links below provide an excellent example of creative, viral marketing at work in politics (disclaimer = we don’t know that candidate or his views; we are not
endorsing him just the methodology

After you check out the links below, do some brainstorming with your business or organization:

  •  What is a simple, interactive tool that you could add to your current website that others can use to communicate about you?
  • How creative are you being in delivering your message or product?
  •  What is the quick & easy way for newbies to get engaged with what you have to offer?



Random facts about matt

By Matt Adams on August 13th, 2008

So in our past a few weeks ago asking Who Reads this, some of you were interested more about personal things. So In an effort to share more about factor 1 staff, here it goes.

  • My name is matt, but most of you know that.
  • I am 26 (as of august 3rd)
  • I started factor 1 in college, but it became full time in 2004
  • I have been married for 6 years to my amazing wife Stephanie
  • 4 furry kids (2 cats, 2 dogs)
  • We do have real kids on the way, but in a non-traditional sense (We are adopting 2 children some time in the next 6 months we hope)
  • The factor 1 office is like 2 miles from my house, which is awesome for commuting
  • I ride my bike waaaaaaay to much. I love mountain biking, I ride almost every weekend with good friends
  • I ride my bike about 50 miles a month to work and back
  • I keep said bike in my office, as it is too pretty to leave outside
  • I enjoy being home at night and on the weekend.
  • I played ice hockey in junior high and high school
  • To contrast the ice hockey, my wife and I have completed Bronze level ballroom dancing
  • I really stink at sports with balls, I dont even really like watching any of them
  • I dont network in person as much as I should, but i have 12,000 myspace friends (kidding)
  • I am a total mac geek. but I dont yet own an iphone.
  • I am a total design geek, and love great websites, fonts, books, and art
  • you can connect with me on linked in here
  • I have a myspace page for some reason (because all the cool kids do I guess)

So thats me. Who’s next? I say I put out a challenge for my readers to share some more info about yourself, and link it in a comment. I want to know more random facts about you too.

Maybe I can con some other factor 1 staff to sharing their random details (wink* wink* Ryan and Shannon).

Who reads this thing?

By Matt Adams on July 17th, 2008

So I dont see many comments on this thing, not sure why. Maybe I am not speaking to my audience very well. So I had an idea. Let’s see who actually reads this blog. I know there are a few dozen subscribers, and maybe you are a designer, competition, clients, my mom, etc. I don’t actually care who you are, but I want to know who you are if that makes any sense.

It’s my goal to be effective. If I need to shift my conversations and topics to better suit my actual audience, so be it. I just want to know who you are.

So if you dont mind, comment and let me know who you are. Share a link to your blog or website, let me know what interests you that we can discuss here. Otherwise I’ll keep talking about whatever I feel like (ohh maybe next week we’ll discuss baking tips for high altitude and their role in web marketing).

If you feel like remaining anonymous, thats fine too, maybe just let me know what interests you here.



By Matt Adams on May 9th, 2008

Feed Manager - manage podcast & rss feeds
So today we made some key decisions about the future of our podcast feed manager.

The great tool many of you have grown to love, is getting cooler. We are developing a standalone, multi-faceted version of our RSS / podcast feed manager application.

Expect updates as we continue to build it, and get it tested.

For updates, stay tuned here, or sign up for updates:

SEO tip, awesome websites, and factor 1

By Matt Adams on March 13th, 2008

So I just needed to say, that if you search for “awesome websites” on google. Factor 1 is number 16. I’m pretty stoked about that. I have been seeing traffic come in from it already.

The SEO behind it.
What i did:
1. Changed my site title to “Factor 1 Creates awesome websites, brands and marketing materials”
2. I started titling all incoming links “awesome websites” or “Awesome church websites”, or something along those lines. I keep them somewhat random.

Thats it. Thats all I did. I was not ranked at all for this just 2 or 3 weeks ago.

Free Hugs from factor 1

By Matt Adams on February 15th, 2008

HEY! Are you coming to the ChurchPlanters.com conference? We are! If you are attending the conference, please stop by our booth and say hi. Since we have probably never met in real life, we would love to give you a hug. Or just say hi and shake your hand. It’s your call.

Also, if you know any friends, acquaintances (or even perfect strangers) that need a great site, please send them to our booth too. Remember what your mother always told you, friends don’t let friends have lame websites.

See you at the show!