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Our thoughts

Okay, real talk, blogging often is hard shit. We care so much about you and your time. We don’t write posts for the sake of writing posts. If we have a passionate topic, you’ll see it here. Otherwise trust we are probably just busy making something great for the citizens of the interwebs.

Avoiding app attack

I know this has happened to you, as it has happened to me. You see a tweet, email, or some article highlights a great new tool, service or app for your business. It could be something new for marketing, productivity, accounting, or social media. A pretty logo, a nice splash page, and a killer video.…

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Make it fun

People love fun. How can you take your product or service and have a little fun with it? You dont need to down play the power, seriousness, or delivery of the product itself, but the marketing and messaging can really make it that much easier for people to see you stand out out from the competition.…

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Your business does not need a phone app

You heard me. Your business does not need a phone app in the apple or android app stores. More than likely. Last week, a client of ours was super excited to tell me all about this new web app they are “creating”. By creating I mean they paid some phone app company a set up…

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Netflix: A nimble cruise ship

It’s often said that the bigger the company is, the less nimble they become. Like a cruise ship compared to a small speed boat. The smaller boat can make quick refinements to its route, but a cruise ship makes big, slow turns. Stoping and starting can take too long sometimes. Today Netflix killed off Qwikster…

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What the small business can learn from the iPhone 4s

Like many of you, I followed the rumor mill around the iPhone 5 for months. Oh the high hopes, wishes and dreams. So many crazy ideas and cool concepts. When the iPhone 4s was announced some of us may have been let down. But I think there is a lot to be learned and a…

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email newsletters, must be new

So over the last 7 years we have had many email newsletter campaign come and go. Sometimes they seem to be more go than come. While we design, promote, deliver and manage weekly newsletters for many of our own clients, factor1 some how sends like 1 newsletter a year. This is all about to change!…

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iPad accounts for 97 percent of US tablet web browsing

So we all know I am a geek, and love all things apple. I still give a lot of respect to the others out there. When chatting about tablets, it’s hard NOT to talk about the ipad, but there are plenty of others. A few great android tablets and the HP & Blackberry are pretty…

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The medium is changing

Do you remember when news was only in print and on the TV? Then came the internet. would have all the latest news on demand, a simple click or two away. Things are changing faster than ever. This week I have been really thinking about blogs and RSS feed readers. For a few years…

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Train for the finish line

In recent months both Ryan (business development here at factor1) and I have been training hard. Ryan is training for an ironman and I have been training for a century road race. And as we talk about the process, the weekly plans and the pain, I see a lot of parallels in business as a…

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