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Our thoughts

Okay, real talk, blogging often is hard shit. We care so much about you and your time. We don’t write posts for the sake of writing posts. If we have a passionate topic, you’ll see it here. Otherwise trust we are probably just busy making something great for the citizens of the interwebs.

WordPress and SSL images in WPv4.4

Responsive images became the new standard in WordPress 4.4, released in December 2015. One major issue is sites that run SSL full time. Having that green secure lock in the browser bar is important. It’s good for security, required for online transactions, and adds a great deal of credibility to the site. With WP 4.4…

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Trusting your site to WordPress

We often get asked about how secure WordPress is. I can tell you hands down, at the core, it is as secure as anything can be. We recently found a site we made a custom theme for 8 years ago. It was still running WP version 2.5. It has never been updated. This site had…

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What is a WordPress strategic partner and why you need one

So it’s the new year, and you are working on a new site. Maybe it’s for your company, or maybe it’s something you are working on for a client and you are shaping the content and creative for them. We all know WordPress is amazing, powers 50% of the websites out there today, and offers…

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Down with the rockstars and ninjas

Every day I see or hear companies touting they are design rockstars, or only hire WordPress ninjas. Can we stop with that as a work culture in general. I know I for one do not want to hire a rockstar accountant, or a plumbing ninja. It’s just not the kind of people I like to…

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Mobile friendly for better SEO

While we have been long pushing mobile responsive sites for our projects over the last few years, google is making much bolder moves. We here at factor1 think the user experience on all devices adds up to a positive interaction with your brand. We see the reports that more and more people every month use…

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Our take on site speed metrics

So there is a large focus on sites being fast. Google rewards sites that load quickly and meet their speed criteria. Go ahead, run your site through googles page insight tool. https://developers.google.com/speed/pagespeed/insights/ What grade did you get? Was it under 50/100 on desktop? You won’t be alone. That’s actually pretty normal. We have had this…

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10 years

If feels like just yesterday I convinced my very supportive wife I should quit a well paying easy job to start something new. Feels like yesterday, but it was actually 10 years ago. Oh I should also mention what a leap of faith factor1 was. At the time she had been laid off from a…

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The History of Typography

We spend a lot of time working on the right font pairings in our projects. We try not to get super geeky on you, but sometimes we do want to share the process, get your feedback, or just communicate why we did something. This is a great short animation on the history of type, showing great key…

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Change the rules

Sometimes systems and industries get big. The way its always been done grows bigger and bigger as time and more players join. The cost of entry becomes higher and the reward is smaller. I love what Actor / Writer / Director Zach Braff is doing on Kickstarter. The film industry has a broken model of…

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Hackers Point Large Botnet At WordPress Sites

Are you using wordpress for your website content management system or blogging platform? If so you need to read this. In recent news over the last few days, hackers have been targeting and sucessfully gaining access to wordpress admin panels by brute force. The most common issue is out of date plugins / wordpress files,…

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