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Our thoughts

Okay, real talk, blogging often is hard shit. We care so much about you and your time. We don’t write posts for the sake of writing posts. If we have a passionate topic, you’ll see it here. Otherwise trust we are probably just busy making something great for the citizens of the interwebs.

the BEST during the WORST

Reading Time: < 1 minute Do the hard times really bring out the best in businesses and non-profits? I believe so. One recent commentary on our current economy strongly suggested that during lean economic times it is natural for people to trend towards ‘BEST’ even when on a whole we are spending less. Think about it, even the BEST companies…

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we aren't dumb.

Reading Time: < 1 minute I often see communication from companies that think we (consumers) are dumb. Examples.  • Circuit City is filing for bankruptcy due to the economic colapse.    – The reality is that CC has been failing for the past 5 years. The last 6 months were merly the nail in the coffin. • Microsoft is cutting 5000 jobs because the slow…

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