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Our thoughts

Okay, real talk, blogging often is hard shit. We care so much about you and your time. We don’t write posts for the sake of writing posts. If we have a passionate topic, you’ll see it here. Otherwise trust we are probably just busy making something great for the citizens of the interwebs.

why does QUICK & EASY feel so good?

Whenever something takes longer than the predetermined time I have alloted for it, I can feel my satisfaction and enjoyment waning. On the other hand some things in life need to be extended: mountain bike riding, a very nice meal with my wife, a good fight scene in the movie and a much needed Sunday afternoon…

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the BEST during the WORST

Do the hard times really bring out the best in businesses and non-profits? I believe so. One recent commentary on our current economy strongly suggested that during lean economic times it is natural for people to trend towards ‘BEST’ even when on a whole we are spending less. Think about it, even the BEST companies…

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Just plain funny

There were definitely some great Super Bowl ads this year, with the one second Miller High Life ad (which was genius I think!), the Coke and Monster ads and some good ones from GE. My favorites are always the funny ones, and although it was hard to pick a favorite, this is definitely one of…

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genius desperation

this commercial has a GREAT spin on name recognition, humor with the obvious and not taking yourself too seriously – who won’t remember this the next time they are needing some quick money for their gold? (how many of us can really  relate to that anyway?)

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super bowl ads. Lets see your favorite

Its that time of the year again, where we all stop to admire 3 million dollar ad spots for their creativity, edginess, hilarity, or cuteness.  Hulu.com has all of the super bowl ads up online. In case you missed them, or just have to see it again.  Here is my favorite ad: I am sure Ryan…

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funny thing about SEO

So anyone who offers Search Engine Optimization as a service knows that good rankings take hard work, good content and back links. But I am going to spoil it for all the over paid SEO firms out there. Good rankings also need dumb luck.  For example. This week, I have been seeing lots of random…

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Layered textures and a little bit of grunge

We love cool textures and grungy sites as much as the next person around here at Factor 1, and it’s still in this year. Layers are the way to go with grunge and textures, using lots of different patterns and interesting backgrounds, with less ripped paper and torn edges. Textured backgrounds add a lot to a site and…

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we aren't dumb.

I often see communication from companies that think we (consumers) are dumb. Examples.  • Circuit City is filing for bankruptcy due to the economic colapse.    – The reality is that CC has been failing for the past 5 years. The last 6 months were merly the nail in the coffin. • Microsoft is cutting 5000 jobs because the slow…

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update me… please!

Some things are just screaming for an update… like the time share that I am in right now in Orlando. It was new & “in” when Miami vice was having it’s inaugural years.  The problem that this place faces is that it spent a TON of money on permanent fixtures that had a shelf life…

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MLK – change requires action.

One of the great lessons of the man we celebrate today, Martin Luther King Jr., is that change requires action: “One of the great tragedies of life is that men seldom bridge the gulf between practice and profession, between doing and saying.” That tag line on your ad stating that “customer service is the difference”…

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