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Our thoughts

Okay, real talk, blogging often is hard shit. We care so much about you and your time. We don’t write posts for the sake of writing posts. If we have a passionate topic, you’ll see it here. Otherwise trust we are probably just busy making something great for the citizens of the interwebs.

For your customers

Reading Time: < 1 minute It’s really easy to lose sight of WHO your website is for. We all know it is for our customers. In fact, I would argue it is for the people who aren’t our customers yet but who we really want to be our customers. TRUTH is that we are all guilty, us included, of designing…

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why does QUICK & EASY feel so good?

Reading Time: < 1 minute Whenever something takes longer than the predetermined time I have alloted for it, I can feel my satisfaction and enjoyment waning. On the other hand some things in life need to be extended: mountain bike riding, a very nice meal with my wife, a good fight scene in the movie and a much needed Sunday afternoon…

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Thoughts on interaction design

Reading Time: < 1 minute So I was watching this interesting video on the importance of interaction design in products. (found via forty) In the video they had this sketch. Here they are describing the process a customer takes as a relationship. So the M is marketing. Getting the customer to the point of purchase (P). The area after that…

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