Okay, real talk, blogging often is hard shit. We care so much about you and your time. We don’t write posts for the sake of writing posts. If we have a passionate topic, you’ll see it here. Otherwise trust we are probably just busy making something great for the citizens of the interwebs.
Often I enjoy looking at my past work. No, not as a self-aware, look how great that came out, thing. The complete opposite. “Look how terrible that idea was”, or maybe a “What was I thinking?” thought. Looking back on history is great. Its good to know where you came from, to know where you…
Read moreLast week Hyundai announced its “assurance” program. Stating that if you buy a new hyundai and have a life altering event (job loss, medial illness, bankruptcy, etc), they will let you return the car in the first year. See the full details on hyundai’s site. From the CNN article: With no extra charge to the sticker price,…
Read moreIn one of my favorite small business books: the E-Myth, by Michael Gerber, Gerber discusses IBM. In the 1950’s era of IBM, the executive team dreamt of what IBM would look like in 25 years and how they would operate. From there, they pledged to operate today like that company. The company they dreamed of being…
Read moreDesigners & idea people are NOTORIOUS for dreaming and promising far more than they deliver on. 9 times out of 10 you can completely forget about these creatives delivering your product on time. Communication, clear, detailed and consistent, will be missing almost every time. So, why like an addiction, in this era of highly competitive…
Read moreWe all strive to be better. Better bosses, designers, accountants, marketers, etc. In reading a blog from my friend David in the UK, I learned about Paul Arden. Paul Arden was an amazing advertiser / marketer in the early days of marketing to the masses. The following passage is an exceprt from the book It’s…
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