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Visual Information Moves People To Act

by Ryan Russel

We’ve talked before about info graphics.

It is an extremely powerful tool when you can take your data and simplify it into a easy to understand graphic that your target audience can read, see, experience and most of all, understand. Visual information moves people to act.

And now it seems that Pinterest is info graphics on steroids which translates into sales and also donations. Have you ever questioned the need to invest a little more in your marketing or in your digital design budget? When this article by Fast Company publishes I think it will be well worth our time to study and then translate into our businesses and nonprofits.

Consumers are shopping and they make decisions based on what they can see and understand.

More sales.
More donations.
Bigger impact for you.