factor1

letting creative flow

by Matt Adams

Just a great example of a big, giant, corporate site, having some fun.

Lowes.com has a promotional banner highlighting their new paint calculator. The focus is partially on wasting less. So what better way to highlight that message than show some wasted paint. Dripping down the entire home page.

 

I applaud their creativity and ingenuity in pulling this off in such a classy way. Well executed!