Effectively Spend On Marketing

By Ryan Russel

As part of our monthly work with UMC Boulder City, we are currently engaged with them on developing a comprehensive marketing plan. UMC Boulder City is a smaller church in a smaller and aging community.

Are you a small, locally based organization or business?

Their pastor sent me her team’s initial marketing plans and ideas. I have to say that I am impressed with the thought and research that they have done. So much so that I thought I would share their categories with you and also give you an idea about how you could effectively spend on marketing, just $250 a month to start experimenting with what works for your organization or your business. Take a look. Keep in mind that you can try 2-3 month experiments and then move money around into different categories until you find the right blend of marketing that works for your team.

Effectively Spend On Marketing

Needless to say, we are excited to work with such an aggressively minded organization that really wants to get the word out about what they have going on for their community. It will be fun to help them develop both their print collateral, their messaging and their online marking presence.