Impressions: consistency

A property manager once told me that the best indicator of the nature of a renter is to take a look at the condition (exterior and interior) of the personal vehicle they arrive in. If it is well maintain, it is a strong clue that so too will your property be. Their behavior will be…

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Impressions: Firsts

In this hyper-connected era people come to your web page long before they come to your restaurant, your store, your church, your meeting or employ your services. What does your web site say about you? Does it connect with your current followers or is it aimed at reaching people who aren’t yet in your loop…

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Why we are closed on Veterans Day

Sure many of you think Veterans day is a fluff holiday for banks and government. We take the day off here at Factor1. Want to know why? We are thankful to the men and women who fight for our rights. While no one on staff here at Factor1 has served directly, we all have friends…

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Behind the new factor1 site

So last month we launched the all new factor1 website. Over the last few weeks we have heard tons of praise, comments and questions about the site. I want to share some background to it. Not because I think we are cooler than sliced bread, but because I feel like we did things different, in…

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